FF Meta

Eight page typography booklet design featuring FF Meta.

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I designed a typography booklet showcasing the FF Meta type family, which offered a unique opportunity to explore the typeface through the lens of its forms rather than its function. Initially, the project was a challenge—until I shifted my approach and began focusing on the abstract shapes created by the letters and numbers themselves. This perspective brought clarity and inspiration, making the design process both enjoyable and intuitive. I selected a bold, high-contrast color palette to highlight the distinctive characteristics of FF Meta and emphasize its strong visual presence. I was drawn to this typeface for its versatility and the rich diversity within the family, which provided a dynamic foundation for creative exploration.